Do I need a Web Designer If AI Says I Can Build It Myself?
- Karin Inge
- Jun 2
- 2 min read

With so many AI-powered website builders and drag-and-drop tools out there, it’s no surprise that many business owners wonder:
"Do I really need to hire a web designer anymore?"
It’s a fair question — especially if you're just starting out or watching your budget. But before you invest time into a DIY site that looks okay, it's worth considering what your website is actually supposed to do.
Spoiler: it’s not just supposed to sit there and look nice.
DIY Sites Don’t Stand Out — and That’s a Problem
AI site builders are convenient. But they also come with templates that a lot of other people are using too.
The result?
Your website looks... fine.
But fine doesn’t turn visitors into clients.
If your website looks like it was built in a rush (or worse, like a cookie-cutter version of someone else’s), you're not making much of a first impression. You’re blending right in. And for service-based businesses that rely on connection and trust, that’s a dealbreaker.

Savvy Clients Can Spot a DIY Site
People are more web-literate than ever. Whether they realize it consciously or not, they can tell when a site has been DIY'd. And while there’s nothing wrong with starting small, a site that feels "off" can raise red flags about how seriously you take your business.
Ask yourself:
Would you trust a dentist with a glitchy, generic-looking website?
Would you hire a photographer whose site loads slowly and looks outdated?
Your clients are asking the same thing about you.
Trust Is Built in the Details
Professional design isn’t just about visual appeal — it’s about flow, clarity, and strategy. A good designer (hi 👋) builds websites that:
Feel aligned with your brand
Guide your visitors to take action
Load fast and look great on mobile
Use clear messaging to build credibility
When your site feels polished and intentional, it sends a clear message:
I take my business seriously — and I’ll take yours seriously, too.
So Why Hire a Web Designer?
So, why do I need a web designer if AI says I can build it myself? Because a website is more than a pretty face. It’s your 24/7 storefront, your first impression, your credibility check, and your silent salesperson. And those are too important to leave to AI templates alone.
Sure, you can build your site with AI. But if you want something that actually helps your business grow — something professional, engaging, and tailored to your goals — you don’t need just another website. You need one that’s built with purpose.
I can build you a professional, engaging site that will do more than sit there and look pretty. Let’s talk!